COURSE NUMBER: MBA 292 T. 1

COURSE TITLE: Environmental Management, Public Policy and Corporate Responsibility

UNITS OF CREDIT: 2

INSTRUCTOR: David Vogel

E-MAIL ADDRESS: vogel@haas.berkeley.edu

CLASS WEB PAGE LOCATION (HTTP URL): please e mail vogel@haas.berkeley.edu

MEETING DAY(S)/TIME: Tuesdays, 2 - 4 PM

PREREQUISITE(S): none

CLASS FORMAT: This class will primarily be taught through the case method, with some supplementary readings.

REQUIRED READINGS:   There are two assigned books:(The Market for Virtue: The Potential and Limits of Corporate Social Responsibility  by David Vogel, and de Bruijin and Norberg-Bohm, eds Industrial Transformation: Environmental Policy Innovation in the United States and Europe. The remainder of the readings is contained in a course reader.

BASIS FOR FINAL GRADE: Two seven page papers, one on corporate strategy and the other on public policy (66%) Class participation (33%)

ABSTRACT OF COURSE'S CONTENT AND OBJECTIVES: The objective of this class is to enable students to understand the increasingly complex relationships among environmental management, environmental policy and corporate social responsibility. It critically examines the opportunities and challenges both national and international firms face in integrating improved environmental performance into their business strategies, assesses the growth and impact  of voluntary market-based systems of environmental regulation, and explores the role of innovative public polices in improving both government regulation and corporate environmental performance.   Topics covered include trends in regulation in the EU and the US, risk management, green marketing, sustainable development, crisis management, global climate change, GMOs, corporate responsibility in developing countries, supply chain management, recycling, socially responsibility investment,  NGOs and business ,and trade and environment. 

BIOGRAPHICAL SKETCH: David Vogel holds a joint appointment in the Business and Public Policy Group of the Haas School of Business, and the Department of Political Science and is an affiliate professor in the Goldman School of Public Policy. He is the author of several books on business and policy including Fluctuating Fortunes: The Political Power of Business in America, National Styles of Regulation: Environmental Policy in Great Britain and the United States, and Trading Up: Consumer and Environmental Regulation in a Global Economy, and a recent book on corporate social responsibility.  He is currently writing a comparative study of trends in environmental policy in Europe and the United States. Vogel holds the Solomon Lee Professorship in Business Ethics and is the editor of the California Management Review.